News & Announcements

Updates from across the region.

For immediate release · January 8, 2026

Community Futures Yellowhead East Launches Regional Investment Attraction & Marketing Initiative

Whitecourt, AB

Community Futures Yellowhead East (CFYE) has launched the Regional Investment Attraction & Marketing Strategy (RIAMS), a three-year initiative approved in 2025 with funding from the Northern Regional Economic Development (NRED) Program matched by investment dollars from regional municipal stakeholders.

Through RIAMS, CFYE has partnered with nine municipalities across the region, including the Town of Whitecourt, Town of Swan Hills, Woodlands County, County of Barrhead, Town of Barrhead, Town of Mayerthorpe, Town of Onoway, Village of Alberta Beach, and Lac Ste. Anne County. The goal is to strengthen economic development capacity, improve investment readiness, and support local entrepreneurs, small businesses, and non-profit organizations within the Yellowhead East region.

A Regional Investment Marketing Strategist has been hired to provide direct, hands-on municipal and small business support and advance a coordinated regional approach to investment attraction.

Work completed to date includes municipal engagement and community investment readiness assessments, with each municipality receiving an internal report and customized action plan outlining next steps and available RIAMS support. Foundational work has also begun on a regional investment website featuring local data, along with research into business retention and expansion (BR&E) approaches to better support existing businesses.

Municipal partners, businesses, and community organizations are encouraged to learn more about the initiative and available supports through Community Futures Yellowhead East.

For more information, contact:

Michelle Jones, Executive Director

Community Futures Yellowhead East

780-791-0966 · mjones@albertacf.com